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For Public Goods, However, My Use, Consumption or Enjoyment Does Not Deny You the Use, Consumption or Enjoyment of the Good - We Are Not Rivaling Each Other for the Use of the Good (Or Service), So They Are Non-Rival in Consumption. an Example Is a Football Game or Theatre Performance - Where, If Anything, the More People Who Are Enjoying or Watching the Performance, the Greater the Enjoyment of Each Person. So, How Might We Think If the Total Demand for a Football Game or Theatre Performance? Instead of Adding up the Quantity (1 or the Length or the Performance, Game) for Each Person, We Need to Add up the Price Each Person Is Willing to Pay for the Performance - We Add up Individual Demands Vertically, up the Price Axis, Accumulating Then Total Amount the Audience Is Willing to Pay for the Same Performance.