Michael Kors Recently Introduced Its New Spring/Summer 2023 Campaign with Their New Muse – Shu Qi. in Its Ready-to-Wear Collection, Qi Embodies the Brand’s Bold and Glamorous Jet-Set Sensibility, Thanks to Her Confidence and Charisma.

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Qi Brings a New Energy and a Different Interpretation of the Modern Woman to the Fashion Label’s Latest Journey. the Actress Became Its Latest Ambassador on March 1, the Brand Announced on Instagram.

How Hikaru Utada Went from J-Pop Princess to Luxury Endorsement Queen

She Was Praised as “A Dream Woman” by the Brand. “Shu Qi Is a Woman Blessed with Subdued Sensuality, Whose Beauty Is So Fascinating It Has the Power to Hypnotise. Is She a Dream Woman? Yes, She Is, but It Goes Beyond That. Because She’s a Real Woman, and a Very Talented One at That, ” Said Patrick Guedj, Kenzo Parfum’s Art Director, per Her World. “She’s the Asian Fairy of My Upcoming Film for Flower by Kenzo. ”

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In 2008, Qi Became the Ambassador of Swiss Watch Brand Frederique Constant. Her New Role Was Announced at the Exclusive Frederique Constant Fashion Show in Beijing as a “Perfect Fit with the Elegant Style of the Brand’s Ladies Watches”, Watch Paper Reports.

6. Frederique Constant

In 2008, Qi Became the Ambassador of Swiss Watch Brand Frederique Constant. Her New Role Was Announced at the Exclusive Frederique Constant Fashion Show in Beijing as a “Perfect Fit with the Elegant Style of the Brand’s Ladies Watches”, Watch Paper Reports.

6 of Shu Qi’s Biggest Luxury Brand Endorsements over the Year's: the Hong Kong-Taiwanese Actress Landed Michael Kors and Tom Ford Beauty in 2023, but Has Also Represented Armani, Bulgari and Kenzo

By Sophia Al-Mansoor

• Oct 8, 2026 • 4 min read

Direct Answer • Key Takeaway

Even Though She Had Been Absent from the Screen in Recent Year's, Hong Kong-Taiwanese Star Shu Qi’s Charm Seems to Grow with Age. at 46, She’s Looking Better Than Ever.

Sophia Al-Mansoor

Global Business & E-Commerce Reporter

Sophia analyzes international trade, startup ecosystems, retail transformation, and supply chain logistics for modern digital publications.

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